Our story
les sens de marrakech Our story

Our story

We don't like deceptive packaging, unnecessary over-packaging, or excessive promises. We prefer to highlight the handmade work of Moroccan artisans.

Céline Seguin

The beginning of an extraordinary adventure

Originally from France and now living in Morocco, I created Les Sens de Marrakech in 2003 with the desire to transmit what I consider to be the origin of beauty.

With my husband, we built our brand together with the will to offer natural, effective and safe ingredients while remaining faithful to an ethical approach of valuing the work of Moroccan craftsmen. Today, with our teams, we base our work and draw our strength on these essential pillars with the firm conviction that authenticity is a fundamental value for all.

Céline
 Launch of the 1st ORANGE BLOSSOM range

2003 Launch of the 1st ORANGE BLOSSOM range

Orange blossom has become one of our bestsellers and is the emblem of Marrakech. Every year in April a festival is organized with all the ancestral rites which are then transmitted from generation to generation.

 Launch of the house perfume line

2004 Launch of the house perfume line

Amber, jasmine, patchouli, rose, .... The deep and sensual scents of Morocco have been added to the brand's universe with home fragrances.

 Launch of the desert sand scrub

2006 Launch of the desert sand scrub

Become a product impossible to circumvent for the body, the scrubing with sand of the desert draws its success from natural ingredients, authentic with a frightening effectiveness.

 Opening to Europe

2005 Opening to Europe

With a sales office in France which allows us to spread throughout Europe and to count today more than 200 points of sale in France and a good representation in many European countries.

 Opening on the Middle East

2007 Opening on the Middle East

Perennial collaboration with active partners that allow Les Sens de Marrakech to establish numerous partnerships with major hotels.

 Launch of face products with prickly pear

2008 Launch of face products with prickly pear

After 2 years of research and development, the 1st facial range with prickly pear seed oil was born. Cream, scrub, micellar water, face mask.

 Creation of a line of perfumes

2012 Creation of a line of perfumes

7 exclusive body perfumes for women and men. 7 different perfume palettes combining the nobility of oriental perfumes with the know-how of the greatest perfumers of Grasse.

 Relocation of offices and factory

2011 Relocation of offices and factory

Having become the reference brand in Morocco, Les Sens de Marrakech has moved to new premises. The production unit, the offices and a showroom of more than 200 m2 allow us to receive our customers in optimal conditions.

 Creation of Radiance Cream

2013 Creation of Radiance Cream

Radiance Cream has become a real bestseller and is for many women the absolute weapon against dry and tight skin.

 Opening of the integrated Spa

2014 Opening of the integrated Spa

A true spa experience, it welcomes our clients from all over the world for moments of shared experience, discovery and training.

 Marketing in Mexico

2016 Marketing in Mexico

First collaboration on the American continent with a long-time partner known at the creation of the brand. Mexico as a new territory.

 Creation of the Water Care Oil

2015 Creation of the Water Care Oil

A revolutionary concept, Water Care Oil is a new way to nourish your body. The favorite oil of many beauty addicts.

 New store in Marrakech

2017 New store in Marrakech

Opening of a new boutique Les Sens de Marrakech on Yves Saint Laurent street in front of the famous Majorelle garden.

 Opening of a store in Dakar

2017 Opening of a store in Dakar

In the heart of the lively center of Dakar, the new boutique of Les Sens de Marrakech extends over 200 m2. You will find all the collections.

1st store in Germany

20191st store in Germany

The first Les Sens de Marrakech boutique in Germany has opened its doors.

 Opening to China

2018 Opening to China

New collaboration for Les Sens de Marrakech with a partner in Asia covering China, Hong Kong and Taiwan.

 Opening of a store in Nantes

2020 Opening of a store in Nantes

First 100% Les Sens de Marrakech boutique in the heart of the city of Nantes.

1st store in Saudi Arabia

20211st store in Saudi Arabia

In the Saudi capital, in Riyadh, the first store with products and scents of Marrakech.